Pi M Square

Introduction

E-mail marketing is one of the major tools of Digital marketing to reach vast number of audience with low cost or even at no cost also.

This tutorial will explain you the basic understanding of e-mail marketing and strategies, so that you can use these techniques to increase web traffic to your website/web page, Brand building and generating leads.

For Whom

This course is designed for the beginners who want to learn the Digital marketing skills with e-mail marketing as their specialty. This course is designed and developed in very simple way so that everyone should understand the course.

Assumptions

We assume that you are aware of gmail, domains, composition of e-mail and e-mail parameters, Search Engines like (Google, Yahoo, and Bing etc.) Social media channels like Facebook, Instagram, Basics of twitter and their usage. You have an idea of advertising and branding. With these concepts you can understand the course content well, if you are not aware then it might take some more time to understand.